We’ve continued to work very hard with Train2B to help expand both their business’s reach and visibility in a very crowded and competitive market. Train2B’s target market is primarily the younger age group, therefore we have utilised facebook and Google adwords marketing with huge success. Having the ability to directly target would be customers based on their age, location and interests has been key to making their paid for marketing very effective both in terms of cost and customer engagement.
Ensuring their fully responsive website could hold up to both mobile and desktop visitors was a key aspect of visitor to customer conversion. We also took the opportunity to convert a their detailed application form into a mobile friendly and easy to follow online platform allowing for learners to quickly and easily apply for Peterborough Childcare Apprenticeships or Health and Social Care Apprenticeships peterborough
We are currently working with Train2B to update their marketing material to include their growing number of Apprenticeships and training courses.